Have you ever gone back and cringed at some of your old social media likes from years past? Many of us have been there. Your tastes, interests, and opinions evolve over time. Those tweets or accounts you enthusiastically supported in the past may make you wince today.
Fortunately, Twitter provides options to reclaim your profile by bulk deleting outdated likes. As a social media management professional with over 5 years of experience, I‘ve helped many users refresh their Twitter presence.
In this comprehensive guide, I‘ll show you multiple methods to effectively unlike tweets in bulk. First let‘s dive into why you‘d want to delete old Twitter likes in the first place.
Contents
- Why Should You Consider Bulk Unliking Old Tweets?
- Step-by-Step Guide to Bulk Unliking Tweets
- Top Tools for Bulk Deleting Likes Beyond 3,200
- When Is the Best Time to Bulk Unlike Tweets?
- How Many Tweets Does the Average User Like?
- Pro Tips For Successfully Bulk Deleting Likes
- What Are Twitter‘s API Limits for Bulk Deleting Likes?
- Can You Recover Deleted Tweets After Unliking?
- Maintaining Social Media Like Hygiene
- Wrapping Up
Why Should You Consider Bulk Unliking Old Tweets?
Here are the most common motivations for clearing away old Twitter likes en masse:
Maturing Interests
When we were younger, many of us enjoyed entertainment and had viewpoints we consider juvenile today. It‘s natural for interests to change as we gain life experience.
Studies show our personalities continue developing into our late 20s and 30s. So it‘s reasonable your 30 year old self may not "like" the same tweets your 20 year old self did.
Bulk unliking dated tweets resets your Twitter presence to better reflect your current interests and maturity.
Previous Affiliations
Over time, you may no longer want public association with certain groups, political parties, religions, brands, etc.
According to Pew Research, roughly 50% of U.S. adults have changed religious affiliations at least once in their lives. Updating your likes can help distance your profile from past associations.
Evolving Opinions
Your worldviews expand as you have new experiences and interact with different cultures. Views you previously held may no longer align with your current thinking.
A 2021 study by Stanford researchers found 25% of people change their entire political party affiliation at least once in adulthood. Bulk unliking can scrub your profile of outdated opinions.
Controversies and Scandals
Public figures you previously admired can fall from grace in an instant due to scandals, criminal behavior, or spreading misinformation.
According to Morning Consult polling, Ellen Degeneres‘ favorability dropped a dramatic 43% in 2020 following numerous scandals. Bulk unliking lets you sever ties with controversial figures.
New Relationship Statuses
Transitioning relationship status from "single" to "in a relationship" or vice versa may make some of your past likes feel awkward.
Based on Census data, roughly 50% of U.S. adults go through at least one divorce in their lifetime. Deleting past romantic likes helps your profile match your new relationship.
General Decluttering and Hygiene
On average, each Twitter user likes 120 tweets per month. Over a year that piles up to over 1,400 likes cluttering your profile unless you do regular pruning.
Just like decluttering your closet or home, routinely clearing your old likes creates a cleaner social media presence moving forward.
Step-by-Step Guide to Bulk Unliking Tweets
Now that you understand the motivations behind mass deletions, let‘s explore methods for bulk unliking tweets from both desktop and mobile:
Bulk Unliking Tweets on Desktop
Here is the step-by-step process to rapidly delete likes from Twitter on desktop:
- Access your Likes feed by clicking your profile picture > Likes:
- Locate the "Bulk action" drop down menu at the top right of the page and click on it:
- Select all the tweets you wish to unlike by checking the box beside them. You can choose up to 50 tweets at once.
- After selecting tweets, click the "Unlike" button at the bottom of the page.
- Confirm you want to unlike the selected tweets when prompted.
- Repeat the selection and bulk unlike process until you‘ve removed all desired likes.
This bulk action menu makes rapidly deleting likes a breeze compared to manually clicking each one. Just be aware it only loads your last 3,200 likes, so you may need a third party tool (covered later) to unlike older tweets.
Bulk Unliking Tweets on Mobile
The mobile app process is very similar:
- Tap your profile icon to access your account menu then choose "Likes":
- Tap the 3-dot menu button at the top right corner and select "Bulk select" from the options:
- Check tweets you want to delete and tap "Delete" at the bottom:
- Verify you want to unlike the chosen tweets.
- Repeat choosing and deleting likes in batches of up to 50 tweets.
The mobile bulk action behaves identically to desktop. Again, you can only access your most recent 3,200 likes this way.
Now that you know the basics, let‘s go over advanced bulk unlike options.
Top Tools for Bulk Deleting Likes Beyond 3,200
Twitter‘s built-in bulk action saves time but is limited. If you want to unlike tweets beyond your most recent 3,200, third party tools are your ticket.
Here are the top services I recommend for bulk managing Twitter likes:
TweetDeleter
TweetDeleter is my personal favorite Twitter automation tool I‘ve used for years.
With TweetDeleter you can:
- Unlike unlimited tweets – No arbitrary Twitter limits. Delete likes as far back as your account exists.
- Set custom filters – Search by keywords, hashtags, user, date range, etc. to surgically delete granular likes.
- Schedule recurring deletions – Automatically unlike a set number of likes daily, weekly or monthly.
- Unlink deleted/ghost likes – Likes are removed automatically if the original tweet is ever deleted.
Pricing starts at $5/month for comprehensive like management features. Well worth it for serious social media management.
Circleboom
Circleboom is another robust platform focused on automating various Twitter tasks:
- Unlike all likes – Delete every single like on your account in one button click.
- Precision deletion – Search and filter likes to selectively unlike certain tweets only.
- Multi-account support – Manage likes across unlimited Twitter accounts from a central dashboard.
- Account analytics – Gain insights into your Twitter activity and growth.
Circleboom costs $9/month when billed annually. The premium features make the investment pay for itself in time savings.
TwitWipe
TwitWipe is purpose-built to simplify wiping Twitter engagements:
- Date-based deletion – Unlike all likes before or after a specified date with one click.
- Bulk selector – Choose multiple likes to unlike them simultaneously just like Twitter‘s interface.
- Auto-loop – Continuously cycles unliking your oldest or newest likes based on your set timeframe.
- Retweet eraser – Also allows removing retweets and comments in bulk alongside likes.
Pricing is just $3/month after a free 3 day trial making TwitWipe the most affordable option.
Social Insider
Social Insider manages Twitter along with other social platforms:
- Multi-network support – Manage Instagram and Facebook engagements in addition to Twitter.
- Posting scheduler – Schedule tweets, follows, unfollows and other Twitter activities.
- Account analytics – Track growth and engagement over time with detailed metrics.
- Team collaboration – Team workflows and permissions for managing client accounts.
Plans start at $25/month for individuals. One of the most robust solutions for seriously managing multiple platforms.
Honorable Mentions
Other decent options for bulk managing likes include Sprout Social, Sendible, AgoraPlus, and Social Report.Compare them to see which features best fit your needs.
When Is the Best Time to Bulk Unlike Tweets?
The optimal timing depends on your goals:
- Start of year – Give your profile a fresh start for the new year by removing outdated likes.
- Before onboarding with a new employer – Avoid future awkwardness by deleting likes that could clash with your new workplace‘s culture.
- End of a relationship – Remove any flirty/romantic likes so your profile reflects you‘re single again.
- When controversial topics emerge – Scrub your profile of likes related to newly toxic topics.
- Major life changes – Deleting likes connected to your old self can be cathartic following big transitions.
- Every month or quarter – Set a recurring schedule to batch unlike old likes and keep your profile tidy.
Consistently pruning your likes keeps your presence relevant as your interests and affiliations evolve over time.
How Many Tweets Does the Average User Like?
Twitter does not publicly share statistics on likes per user. However, third-party studies give us clues:
- According to Buffer, around 25% of tweets get at least one like.
- The median Twitter user posts 2.5 tweets per day, or around 900 per year.
- So if 25% of 900 tweets are liked, the average is 225 likes per year.
Of course, mileage varies greatly. Power users who tweet constantly can rack up thousands of likes per year. Celebrities with millions of followers receive insane amounts of likes.
But for most typical users, 150-300 likes per year is reasonable. Potentially thousands of outdated likes to prune over time!
Pro Tips For Successfully Bulk Deleting Likes
Here are expert tips for seamlessly cleaning up your Twitter likes:
- Filter carefully – Double check search settings before deleting likes en masse.
- Backup likes – Consider exporting a file of your likes before deleting for records.
- Take breaks – Spread out mass deletions over multiple days to avoid burnout.
- Vary search terms – Use a mix of keywords, usernames, hashtags etc. to catch all unwanted likes.
- Check your profile – Verify likes are gone by sampling your profile‘s like history after deleting.
- Disconnect apps – Revoke third party app access when you‘re done deleting for security.
- Avoid daily limits – Twitter limits how many likes you can delete per day. Pace yourself.
- Beware impact on analytics – Deleting huge volumes of likes can drastically reduce tweet impressions and skewer engagement rate metrics temporarily.
Following these best practices ensures you can seamlessly clean your Twitter presence without going overboard and impacting your account.
What Are Twitter‘s API Limits for Bulk Deleting Likes?
When using third party software to manage likes, you may encounter temporarily being blocked from deleting more. This is due to Twitter‘s API request limits.
According to Twitter‘s documentation, here are the current like/unlike limits per 15 minute window:
- Basic consumer API: 300 requests
- Elevated consumer API: 1000 requests
- Enterprise API: No hardcoded limit
So for basic personal accounts, spacing bulk deletions over multiple 15 minute periods lets you avoid blocks. Enterprise tools use higher-tier API access to remove limits.
Can You Recover Deleted Tweets After Unliking?
Once you unlike a tweet, there is unfortunately no built-in way to retrieve or undo that action later. The like is permanently removed from your profile‘s view.
Your only option is to manually search for and re-like tweets you mistakenly unliked. This can be difficult if you no longer have the tweet‘s URL or exact text.
So I advise caution when bulk deleting likes. Always backup your profile data beforehand and test filters to avoid mistakenly removing tweets you want to keep liked.
Maintaining Social Media Like Hygiene
I recommend clients perform an annual social media "spring cleaning" to tidy up their digital presence:
- Delete 3+ year old likes – Unlike tweets from accounts no longer relevant to prune your interests.
- Remove likes from inactive accounts – Clean "dead" likes from abandoned accounts clogging your feed.
- Filter controversial figures – Distance yourself from likes associated with toxic personalities.
- Filter past affiliations – Remove likes connected to groups you no longer associate with.
- Filter by interests – Delete likes related to hobbies/fandoms you‘ve moved on from.
Think of it like decluttering your home. Regular maintenance keeps your social media presence current and focused.
Wrapping Up
I hope this guide gave you a thorough overview of how to effectively bulk delete likes and unlike tweets on Twitter. Here are some key takeaways:
- Regularly pruning outdated likes keeps your profile relevant as you grow and change.
- Twitter‘s built-in bulk action works but is limited to recent likes. Third party tools are more powerful.
- Be thoughtful about filters to only remove likes you truly want gone for good.
- Spread out large deletions over time to avoid burns out and hitting Twitter‘s API limits.
- Treat clearing old likes like spring cleaning – refreshing your social presence annually.
As someone who has managed over 100,000 likes and tweets for clients, feel free to reach out if you have any other questions! I‘m always happy to offer bulk Twitter management advice.