How to Display WordPress Photos in Columns and Rows: The Ultimate Guide

As an experienced webmaster, I‘ve built my fair share of WordPress sites over the last 15 years. One question I get asked a lot is:

"How do I show my photos in organized columns and rows instead of one long vertical stack?"

It‘s a great question! Displaying images in a grid format makes them look 100x better and improves the user experience.

In this ultimate guide, I‘ll show you exactly how to display stunning WordPress photo galleries in columns and rows.

Why Proper Photo Layout Matters

Let‘s start by talking about why it even matters how you lay out images on your site.

  • Isn‘t a long column of photos sufficient?*

Not quite. Here are some key reasons why displaying images in organized columns and rows is so important:

  • Improves aesthetics – Images stacked vertically look messy and amateurish. A grid gallery layout looks far more polished and professional.

  • Enhances UX – Users don‘t have to endlessly scroll to see your photos. They can view them easily in a compact layout.

  • Higher engagement – Columns and rows allow users to skim and digest your images better. This results in more engagement and sharing.

  • Focuses attention – Grid layout naturally leads the viewer‘s eye. You can use it to highlight your best images.

  • Adapts responsively – Columns auto-adjust on mobile to prevent tiny stacked images.

According to a [HubSpot study], 60% of consumers said photos on a company‘s site help them decide whether or not to engage with that company.

Clearly, showcasing photos in an organized appealing layout is extremely important!

3 Methods to Display WordPress Images in Columns

Now that you know why proper image layout is vital, let‘s look at some ways to display photos in columns and rows:

1. Manually Arrange Images in Columns

The easiest way is to manually arrange your photos inside column blocks in the WordPress editor.

Here‘s how it works:

  1. Add a new column block

  2. Select the number of columns

  3. Insert an image block in each column

  4. Upload or select the photo from media library

  5. Adjust image sizes and alignment

  6. Repeat the process for all images

This is super quick and doesn‘t require any plugins. But it also lacks some key features:

Pros:

  • Really easy to set up

  • No plugins needed

Cons:

  • Very limited customization

  • Responsive behavior depends on theme

  • No lightbox functionality

2. Use the Default WordPress Gallery Block

The WordPress block editor offers a gallery block that displays images in columns out of the box.

To use it:

  1. Insert gallery block on your page

  2. Upload/select images from media library

  3. Photos are automatically displayed in columns

  4. Adjust number of columns from settings

This method is easier than manually inserting columns and gives you a basic photo grid.

Pros:

  • Faster setup with less effort

  • Automatic responsiveness

Cons:

  • Limited configuration options

  • Lightbox requires coding

  • Depends on theme for CSS

3. Install an Advanced Gallery Plugin (Recommended)

For professional websites, I recommend using a dedicated gallery plugin like Envira Gallery.

The benefits of a gallery plugin include:

  • Multiple high-end gallery templates

  • Customizable columns, margins, spacing, lightbox, etc

  • Built-in image optimizations

  • Complete control over responsiveness

  • Detailed analytics and reporting

Here‘s how it works:

  1. Install and activate Envira Gallery

  2. Create new gallery and upload photos

  3. Select column-based layout

  4. Customize columns, lightbox, dimensions, CSS

  5. Embed gallery on any post or page

This gives you full control over the appearance, settings, and functionality of your photo galleries.

Pros:

  • Pixel perfect customization

  • Feature-rich functionality

  • Improved performance

  • Image protection options

  • Usage analytics

Cons:

  • Requires plugin install

To help summarize, here is a comparison of the three methods:

Method Ease of Use Customization Responsiveness Lightbox
Manual Columns Medium Low Theme-dependent No
Gallery Block High Medium Automatic Plugin/code required
Gallery Plugin Medium High Full control Yes

As you can see, a dedicated gallery plugin offers the best combination of features and customization capabilities.

Gallery Plugin Benefits

Let‘s explore the benefits of using a gallery plugin like Envira in more depth:

  • Mobile responsiveness – The plugin automatically optimizes galleries for mobile devices. Columns stack neatly on smaller screens.

  • Lightbox support – No more directing users offsite to view images. Lightbox view enables browsing the gallery seamlessly.

  • Streamlined workflow – Creating and managing galleries is simple. You just focus on uploading photos.

  • Complete design control – Customize all elements like borders, spacing, colors, fonts, etc.

  • SEO enhancements – Alt text, sitemaps, structured data make images indexable.

  • Performance optimizations – Features like lazy loading and image CDN speed up your site.

  • Protection – Apply watermarks and disable right-clicking to protect your work.

  • Usage insights – See gallery views, most popular images, rankings, and more.

According to statistics from WPMU Dev:

  • Websites with photo galleries have 35% higher conversions rates

  • Images in posts result in 94% more views

Clearly, using a purpose-built gallery plugin can maximize the impact of your images and bring powerful benefits.

Best Practices for Layout and Design

Now that you know how to add WordPress image galleries in columns, let‘s go over some layout and design best practices:

Choose the ideal column count – Start with 3-5 columns for flexibility. You can increase for portfolios or product galleries.

Optimize image sizes – Keep thumbnail size between 200-400px width. This ensures fast loading.

Pick proper ratios – For square images use 50/50 or 33/33/33 ratios. For portrait/landscape images use unequal ratios like 25/50/25.

Add breathing room – Use spacing between columns and around edges to avoid a cramped look.

Be consistent – Use same styling across all galleries to reinforce your brand.

Highlight important images – Use a featured image slider above grid gallery to showcase your best work.

Include captions – Add short text captions to provide context for the images.

Enable lightbox zoom – Let users click thumbnails to zoom in overlay view.

Limit featured images – Avoid clutter by capping featured slider images to 5-10 photos.

Optimize performance – Make sure lazy loading, compression, CDNs are enabled.

Enhance SEO – Use descriptive alt text, titles, captions to boost image search visibility.

By keeping these tips in mind when showcasing your photos in columns, you can create stunning, high-converting galleries!

Wrap Up

I hope this guide provided you a comprehensive look at the best ways to display WordPress photos in columns and rows.

The key takeaways are:

  • A grid layout makes galleries look 100% more professional.

  • Manually arranging, default blocks or gallery plugins allow column layouts.

  • For optimal customization and performance, a gallery plugin like Envira is recommended.

  • Follow best practices for choosing ratios, spacing, sizes and more.

With these strategies, you can showcase your images in an eye-catching yet easy to view a gallery that delights users.

Have any other questions on creating beautiful WordPress photo galleries? Let me know in the comments section below!

Written by Jason Striegel

C/C++, Java, Python, Linux developer for 18 years, A-Tech enthusiast love to share some useful tech hacks.